It’s been about a year since Aaron Helms and his wife decided that Van Buren, Ark. needed a new laundromat – one that delivered a truly exceptional customer experience, cutting-edge technology and, of course, an excellent wash. With a June 19 grand opening, The Washroom Laundromat will see that vision come together.
The Washroom offers 3,000-square-feet of space, power doors and the latest Speed Queen technology, including its game-changing revenue-generating Quantum Touch control.
“There’s nothing on the market that even comes close to looking as good as the Quantum Touch,” Helms said of knowing immediately after he saw the technology that his store would go with Speed Queen.
With washer-extractor capacities up to 60 pounds and tumblers up to 75 pounds, the laundry will be able to handle customers’ largest loads. In addition, the store will offer wash-dry-fold services for customers who want the ultimate in simplifying the laundry task.
Helms said he wants The Washroom to wow customers from the moment they walk through the power doors. They’ll do that with great staff and through technology such as the Speed Queen mobile app, which enables customers to pay for cycles from a mobile wallet on their smart phone and earn rewards points.
“I’m just excited about that day, you know, flipping that open sign on …watching that first customer walk through the door,” Helms said, of the build up to opening the store.
As for tips to newcomers who may be thinking that a laundromat’s essential business standing during the COVID-19 crisis makes it a solid investment when other businesses are closed or struggling, Helms suggests that there is no substitute for experience.
“You can’t make this happen without a good distributor,” he said, adding that his Speed Queen distributor, Laundry Solutions Co. was invaluable. “If you’ve never done it before, you’re not doing it on your own.”
To learn more about The Washroom Laundromat, its hours and amenities, visit them on Facebook at The Washroom Coin Laundry.
