POS and CRM Components Now Available for Management System
[Ripon, Wis. August 13, 2019] – Speed Queen®, the global leader in vended laundry, released new products for its cutting-edge Speed Queen Insights vended laundry management platform to help store owners easily run more efficient and profitable businesses. With this new release, laundromat owners can run their entire in-store business with one platform, with the addition of the Speed Queen Point of Sale (POS) and Customer Relationship Management (CRM) systems, offering unprecedented capabilities within the laundry industry.“Our goal with Speed Queen Insights has always been to deliver the most complete tool in the industry to build stronger businesses,” said Steve Bowie, North American sales manager for Speed Queen commercial. “These new additions are tools that are well proven in other industries that build on that goal and our leadership in the market.”
With the POS system, laundry owners get all the benefits of Speed Queen Insights with the addition of incorporating over-the-counter and wash-dry-fold (WDF) sales. A consolidated database for WDF and self-service analytics further streamlines store marketing and operations.
By adding the CRM marketing component to the already powerful Speed Queen Insights, owners are able to easily filter data and market to customers. No longer are owners just monitoring their business, the CRM gives them the power to segment data based on customer history, launch marketing campaigns based on those insights, and, as a result, improve profitability. Data can be filtered by:
- Type of customer (self-service or WDF)
- Time since last visit
- Average spend for self-service, WDF or goods
- Day of week
- And more
Having a consolidated view of store data and customer history in one spot, gives laundry owners all the tools to drive traffic, build sales in profitable areas of the business, increase loyalty, re-engage lost customers, craft promotions targeted to specific customers. The possibilities are virtually limitless.
When this functionality is combined with the Speed Queen app and Speed Queen Rewards, owners have all the elements of the industry’s most complete, cutting edge laundry system.
Best of all, the system comes standard with Speed Queen Care, meaning it is factory supported by the global leader in commercial laundry for additional peace of mind.
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About Speed Queen – Speed Queen provides coin laundry owners with a variety of innovative and reliable commercial washers, dryers and laundromat equipment. As an industry leader, Speed Queen is dedicated to providing its market expertise to help grow the self-serve laundry industry. To accomplish this, the company offers Speed Queen Financial Services, which provides a continuum of stable, long-term capital solutions specifically for the laundry industry. The brand is an entity of Ripon, Wis.-based Alliance Laundry Systems LLC, a leading global manufacturer of commercial laundry products and provider of services for laundromats, multi-housing laundries and on-premises laundries. To learn more, visit www.SpeedQueenCommercial.com.
